Executive, Digital Marketing

Excelpoint Systems (Pte) Ltd

Having innovative ways to gather more leads from different media channels (Social Media, Digital Marketing, Trade events, Webinars, Seminars, etc).
Value add by working closely and support Sales/PMDs & Marcom depts in digital marketing activities.
Managing of leads for publishing onto various digital platforms (Email blasting, entering into CRM for tracking and monitoring).
Work towards conversion measurements and activities’ tracking across various digital platforms
Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
Being a Channel Marketing contact for assigned product lines. Planning of marketing activities, reviewing with suppliers, analytic reporting.
Other new assignment relating to Marketing and Communication.

Diploma/ Degree – Business Management/ Digital Marketing
Hands-on with proven experience managing and enhancing capabilities and functionalities of any form of digital marketing knowledge

1.Knowledge of work

Skill level

Knowledge and understanding of all phases of job

2.Communication

Effectiveness in listening to others, expressing ideas, both orally and in writing

Providing relevant and timely information to management, co-workers, subordinates and customers

3.Teamwork

How well to get along with fellow employees

Shows a cooperative spirit

4.Decision Making/ Problem Solving

Effectiveness in understanding problems

Making timely, practical decisions

5.Managing Change and Improvement

Effectiveness in initiating changes

Identifying new methods and generating improvement